Magic 97.1

Lighting Up the Future


The Swift Current Centennial Committee has plans well underway to make the city's annual tree lighting on November 28th downtown bigger and better than ever - including real, live reindeer and a visit from the jolly fellow himself!

Candace caught up with committee member Elden Moberg to get the details here:

Bundle up warmly and join us downtown - Magic 97 will be on location for the events, as they take place in the heated tent at Market Square, outdoor at the BMO Courtyard, and in the Lyric Theatre.

The Centennial Light Parade is new this year, sponsored by the Lions Club. The parade will get underway at 6:30pm and after a short trek through downtown, will wind up at Market Square for the official Tree Lighting at 7:00pm.

Want to volunteer? Lenora would love your help! Call her at 306 773 2944.

For more information - check out Tourism Swift Current's link to the event.

Fill The Nets!

The Swift Current SPCA is holding a fundraiser this weekend to coincide with "billet weekend" for the Swift Current Broncos.

Planning to hit the iPlex for the Broncos/Flames alumni game at 2pm on Saturday?
Maybe you're planning to take in that game PLUS the WHL's Broncos & PA Raiders game at 7pm that night...

Either way, if you're heading to the arena, bring along some canned dog or cat food... some toys for our furry friends... or even some cash! Every little bit helps our friends at the SPCA.

Also - given that the weather is so cold today... here's a good rule of thumb for today for your pets!

pets inside

Remembrance Day Reminder

Hopefully you're sporting the familiar red poppy, as we honor and remember the Veterans who fought for our freedom - after all, Remembrance Day is Tuesday.

In Swift Current, there are a few events surrounding this somber day of celebration - click here to learn more.

Do you know the words to "In Flanders Fields"?

We had to learn this beautiful poem in elementary school back on the East Coast.

In case you don't know it - or can't remember - here are the words:

In Flanders fields the poppies blow
      Between the crosses, row on row,
   That mark our place; and in the sky
   The larks, still bravely singing, fly
Scarce heard amid the guns below.

We are the Dead. Short days ago
We lived, felt dawn, saw sunset glow,
   Loved and were loved, and now we lie
         In Flanders fields.

Take up our quarrel with the foe:
To you from failing hands we throw
   The torch; be yours to hold it high.
   If ye break faith with us who die
We shall not sleep, though poppies grow
         In Flanders fields.

Lt. Col. John McCrae, from Guelph, Ontario, composed the poem in 1915 during WWI, after presiding over the funeral of a friend who passed away during the Second Battle of Ypres.


We remember and thank those who fought for our freedom.

Way to go, Salvation Army Supporters!

Trailview Alliance Church youth pastor Duane Reimer visited the Magic Morning Show on Halloween to talk about the Salvation Army Food Drive, which was taking place on Friday night with lots of volunteers picking up food donations from houses across Swift Current. There were also designated drop-off locations throughout the city AND at the Swift Current Broncos game on Friday night.

Duane messaged me yesterday to let us know that a whopping 8,500 POUNDS OF FOOD were collected/dropped off during the 3 hour Food Drive on Halloween Night. Amazing!

Should be a HUGE help for the local Salvation Army Food Bank!

Here's some things you may not know about the Salvation Army Food Bank...

The first Food Bank opened in Edmonton, AB in 1981, and the first Food Banks were initially intended to be a temporary measure to help those in need - but it quickly became apparent that there was a need for the Food Banks to keep their doors open permanently.

More than 40% of Canadians know someone who has utilized a Food Bank.

If you want to consider donating as we head toward the Holiday Season, the Salvation Army in Swift Current, feel free to call the Thrift Store and ask what they could use in terms of donations.

Their number?

Christmas Hamper Registrations are quickly approaching in Swift Current. 


Halloween Candy Leftovers!

Ideas for what to do with all that Leftover Halloween Candy!

more candy

Don't know what you're going to do with all that leftover candy from Halloween? Of course, this may not be a problem if you and your family devour it immediately....but if that's not you, and you always end up with a ton of little chocolate bars and candy in your pantry, I have a few easy ideas on how to get rid of it!

  1. Freeze it! Throughout the year add it to milkshakes, sundaes or ice cream! Yum!

  1. Bake it into cakes! Try peanut butter cup cookies or browning with fun size candy bars inside....or just put it on top of cakes and cupcakes or stir it into some icing.

  2. Make Trail Mix- Open bags of little candies like M&M's and make your own trail mix by adding pretzels, nuts and dried fruit!

  3. Put Chocolates into your coffee- This makes for a quick easy mocha!

  4. Keep some in your purse- Perfect for when you need a quick sugar fix or the kids need to be bribed. (we won't tell anyone)

  5. Use it for Holiday Decor- Save it and use it for a gingerbread house

  6. Give it Away!- This one is pretty simple, bring it to the office and it will be gone in no time flat!

I hope your kids have fun “Trick or Treating” this Halloween! The best part of Halloween? When the kids get home and dump out all their candy onto the table or floor to see what they have!

I'm sure the kids will make out like bandits this Halloween! Enjoy...and hopefully this gives you a few ideas for what you can do with all that extra candy, chocolatey-goodness!

Happy Halloween Everyone!

Shake It Off

What started out as an Amazing Race Challenge turned into a Taylor Swift Dance Off in the streets of downtown Swift Current Monday afternoon. The team was sent around the community to complete challenges by participating businesses.

One of the challenges was to Shake It Off where they danced on Central Ave which you can see here was a fun challenge for the team and spectators alike.

The SC Broncos will be playing at home tomorrow night for Halloween, kids dressed up get in for FREE!

Happy Halloween!



This photo, with red mittens around the clock on the Peace Tower of the Parliament Buildings in Ottawa, has gone viral this morning on social media.

We remember Cpl Nathan Cirillo, who was shot at the National War Memorial in Ottawa yesterday morning. We stand together as Canadians who are proud to come together during this horrific incident. We are the true, north, strong, and free.

Rest in peace, Nathan Cirillo. Thank you for your service to our country.

ottawa shooting 20141022-6


We're not yelling at you, ok? This is for real!



In other news...
the Swift Current Broncos are in action tonight at home - hosting the Portland Winterhawks.
Game time is 7pm and it's WEINER WEDNESDAY!!!
(THAT deserves to be capitalized.)

Be #brandedblue and you could win $100 from SWT.
See you at the iPlex tonight!

Kids Showing the Broncos How it's Done

The Swift Current Broncos faced quite the test OFF the ice yesterday during the Kal-Tire Broncos BBQ & Skills event!

One by one, we spoke to the players... all of whom were concerned they may lose their spot on the team to the local kids who came out to show off their ball hockey moves!





The Broncos are next in action on Wednesday night at home, when they host the Portland Winterhawks... game time is 7pm. Early bird ticket prices are available until 3pm on Wednesday! Call the Stable at 306 773 1509 or visit to grab your tickets!

Hi, I'm Tracey! The Introduction

Hi everyone! I guess you could call this my “Introduction to Swift Current” blog. My name is Tracey and because this is my first blog for Magic 97, I'd like make sure to do it right! Look, I've even added a couple of photos of myself! Now when you see me around town, you can go, “Hey, look that's the new girl from Magic 97!” Hopefully you'll recognize me though because I probably won't be wearing the headphones...BUT there IS a VERY good possibility that I'll be wearing the toque!


I am so happy to be a part of the Magic 97 team!! WOOP! WOOP!  I'll give you a little run down of “Me”. I grew up around here and went to High School at the Comp. Then I moved away to go to Art school. I stayed in Medicine Hat for a few years...but with life's twists and turns, I made the decision to move back to Swift Current! I'm happy to be closer to family. Yay Family!

I have to say, I'm enjoying the happy, friendly faces in Swift Current! What I've really noticed is just how friendly and helpful people are! Okay, here's an example of how helpful people are here in Swift Current...I was walking out of a store and my “To Do” list flew out of my hands. I could have let it go but I had stuff on there! At any rate, I decided to chase my little piece of paper across the street. Of course the paper didn't stop and kept flying around as soon as I got close to it. I'm sure you've all had this happen. Anyway, this very nice man driving down the street must of saw me running after it and took time to actually pull over, jump out of his truck and grab the piece of paper for me! I quickly got in a “Thank You so much” before he jumped back in his truck and drove off. So nice! Right?! Anyway, it's those friendly gestures from total strangers that makes it great to be back home!

So if you see me around, on the street or chasing after a piece of paper, make sure to say Hi! (maybe even help me chase down my paper?) See ya around people...and keep up the Random Acts of Kindness Swift Current!

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